August 28, 2014
In Today's Issue:
United Fresh Names 2014 Family Business Scholarship Recipients

The recipients of the 2014 Frieda Rapoport Caplan Family Business Scholarships: Cody Ramsey (left), Mary Griffin Campbell, Tyler Phipps and Nick Chappell.

United Fresh Produce Association is pleased to announce the four recipients of the 2014 Frieda Rapoport Caplan Family Business Scholarships: Nick Chappell, California Giant Berry Farms, Watsonville, CA; Mary Griffin Campbell, Griffin Ranches, Somerton, AZ; Tyler Phipps, Market Fresh Produce, Nixa, MO; and Cody Ramsey, Mann Packing Co., Salinas, CA.

The Frieda Rapoport Caplan Business Scholarship Program provides the opportunity for representatives from family-owned businesses to attend the United Fresh Washington Conference. The four scholarship recipients will receive complimentary airfare, hotel and registration to participate in the conference, September 8-10.

The Washington Conference brings together hundreds of produce leaders from all sectors of the industry for education on critical industry issues and meetings with members of Congress, their staffs and top regulatory officials. Scholarship recipients will have an opportunity to network with produce industry executives from across the country, as well as gain an understanding of the political process and how to advocate for their priority issues.

The Frieda Rapoport Caplan Family Business Scholarship Program was founded in 2001 by sisters Karen Caplan and Jackie Caplan Wiggins, in honor of their mother, Frieda Rapoport Caplan. The program expands opportunities for representatives from family businesses to attend United's Washington Conference. Each year, the scholarship committee reviews applicants for the program using several criteria, including each candidate's interest in advocacy work and commitment to the produce industry.

"Thanks to the very generous support and leadership of the Caplan family, family businesses throughout the industry benefit from this exceptional leadership opportunity," said Victoria Backer, United Fresh senior vice president of member services. "This year's scholarship recipients will take part in all facets of The Washington Conference, and acquire the skills they need to be effective advocates on the issues that impact their businesses and the fresh produce industry."

For more information on the Frieda Rapoport Caplan Family Business Scholarship Program and The Washington Conference, visit the United Fresh website at or contact United Fresh at 202-303-3400. For more information about The Washington Conference, September 8 - 10, visit


United Fresh to Honor Rep. Doc Hastings at The Washington Conference

A long-time champion of the produce and agriculture industries, U.S. Rep. Doc Hastings (R-WA) will receive the United Fresh Congressional Leadership Award Tuesday, September 9 during the General Session Breakfast at The Washington Conference. United Fresh will honor Rep. Hastings for his work representing produce industry interests, including his service as co-chair of the House Specialty Crop Caucus and his leadership on immigration reform and multiple Farm Bills.  

"Doc Hastings has been a steady advocate for the produce industry in Congress," said United Fresh Senior Vice President of Public Policy Robert Guenther. "With United's Congressional Leadership Award, we recognize Rep. Hastings' many years of work to represent the interests of the produce industry in his state and across the country. We need more like him on Capitol Hill."

United Fresh presents its Congressional Leadership Award to show special recognition to lawmakers who have demonstrated exceptional leadership and steadfast commitment to representing the interests of the fresh produce industry.

Rep. Hastings will be a featured speaker at the General Session Breakfast, where he will provide an update on key legislative priorities, including immigration reform, nutrition and implementation of the 2014 Farm Bill. Additionally, he will update conference attendees on the prospects of California drought legislation currently under negotiation in Congress.

Rep. Hastings' address is one of the multiple educational opportunities at the conference, September 8-10, at the Hyatt Regency Washington on Capitol Hill. Attendees will gather for educational sessions and discussions on food safety, immigration reform, nutrition policy, GMOs, international trade and other priority issues for the fresh fruit and vegetable industry. During the annual March on Capitol Hill, industry members will have the unique opportunity to meet with key lawmakers and staff, as well as top regulatory officials. Attendees can also participate in United's FDA Forum, where they can meet with FDA officials and hear updates on how regulations for the Food Safety Modernization Act can affect their produce operations.

For more information on The Washington Conference, please contact Angela Tiwari at 202-303-3400, ext. 416 or or visit United's website at

Get the United Fresh App and Get the Most from Your Experience at The Washington Conference

Download the United Fresh mobile app from the iTunes App Store or Google Play Store for real time information on the schedule, attendee list, and updates from United!

  • View the conference schedule and keep track of the sessions and events you plan to attend
  • See the conference attendee list
  • Prepare for your congressional meetings with message points
  • Access a Capitol Hill map with marked locations for United events
  • Receive event updates directly to your mobile device
  • Post directly to the #UnitedTWC Twitter feed
  • Upload photos and see the conference photo gallery
Just visit the iTunes App Store or Google Play Store, search for "United Fresh" and download the app today. If you already have the United Fresh App from the United Fresh 2014 convention, just open the application, tap the download symbol (Android) or "Download Guides" (iPhone) and tap "The Washington Conference" tab to update your app. Contact United Fresh at 202-303-3400 for more information.


Rep. Mike Conaway of Texas to Headline United FreshPAC Dinner

Rep. Mike Conaway, R-TX, a member of the House Agriculture Committee, will join United members for the United FreshPAC Reception & Dinner, September 9 at The Capitol Hill Club, one of Washington, DC's most impressive destinations. Rep. Conaway is highly anticipated to be named chairman of the House Agriculture Committee in the next Congress. It is vitally important that our industry takes this opportunity to show him the significance of the fresh fruit and vegetable industry throughout the country. He will share an insider's look at what is currently happening on Capitol Hill and what's in store for the 2014 election just a short few weeks after the dinner.
The National Republican Club of Capitol Hill, better known as The Capitol Hill Club is one of the premier gathering spots in Washington. From presidents and vice presidents all the way to senators, representatives and government officials, you will experience one of their favorite places to dine and discuss the day's political agenda.
The United FreshPAC dinner offers attendees networking opportunities with every segment of the produce industry, all at one relaxing and fun social event. Enjoy the company of your fellow industry leaders by supporting the critical role the United FreshPAC plays in building strategic relationships with friends in Congress. 
All of United FreshPAC proceeds from the dinner will support members of Congress and candidates who support the fresh fruit and vegetable industry on issues important to United Fresh members.

For more information, please contact Angela Tiwari at 202-303-3400.


Who Else Is Attending The Washington Conference? See the Updated Conference Attendees Roster Now

Hundreds of produce industry leaders just like you are headed to The Washington Conference, where they'll engage in a week of education, advocacy and networking. Go online now to see the updated list of conference attendees and make plans for networking, business meetings or just catching up with friends in Washington, DC.

If your name isn't on the list, you'll miss out on the produce industry's most powerful public policy event. There's still time to reserve your place at The Washington Conference. For more information call 202-303-3400.


In the News - Fresh Produce Incentives that Drive Retail Sales

This week NBC News featured the exciting work being done throughout Michigan to increase produce consumption among low-income families using incentives called Double Up Food Bucks (DUFB). When low-income families spend $10 in SNAP (food stamp) benefits on fruits and vegetables at a participating grocery store or farmers' market they receives an additional $10 of DUFB to purchase Michigan-grown fruits and vegetables. This is a win for low-income families, who can double their produce purchasing power and increase their consumption of healthful fresh fruits and vegetables, and a win for retailers and growers.   

SpartanNash, a national food distributor and grocery chain headquartered in Michigan, started offering DUFB to their SNAP customers in Battle Creek, Grand Rapids and Detroit on August 1 as part of a four-month pilot. With the goal of increasing produce sales and consumption, the results of the SpartanNash pilot could pave the way for retailers across the country to drive increased produce sales to customers who use food assistance dollars. Spartan Nash partnered with Fair Food Network (FFN), a Michigan non-profit organization, to launch the DUFB pilot. "Moving Double Up into groceries across the state means we will reach more low-income families and help more Michigan farmers sell more produce to their neighbors," said Oran Hesterman, FFN's President.

"SpartanNash will be a model for other grocery chains interested in implementing SNAP produce incentives to grow produce sales and help low-income customers access healthier foods. USDA is expected to release information very soon on how retailers across the country can participate in programs like DUFB with $100 million in federal funding provided by the 2014 Farm Bill. Details about how to apply for a Food Insecurity Nutrition Incentive (FINI) grant, a new program that will support communities to launch and expand programs like DUFB, is expected very soon," said Lorelei DiSogra, United Fresh's VP for Nutrition and Health.

Check out the new Double Up Food Bucks 5 Year Report at for additional information about DUFB and Fair Food Network's model for increasing produce purchases and consumption thru DUFB produce incentives.

For additional information please contact Lorelei DiSogra at, 202-303-3400.  

Indiana Co-chair and The Produce Mom Highlight School Salad Bars on Indy Morning Show

Lori Taylor, The Produce Mom and Hilary Martin, Director of Business Development for Frey Farms, discuss the Let's Move Salad Bars to MIDWEST Schools campaignand how salad bars assist schools with serving a wide variety of fresh fruit and veggies while empowering students to make their own healthy choices.

Hilary Martin, director of business development for Frey Farms, and Lori Taylor, The Produce Mom, are both passionate about increasing children's produce consumption. Last week the duo appeared on WISH-TV's morning show, Indy Style, to promote the United Fresh Foundation's, Let's Move Salad Bars to MIDWEST Schools campaign, as well as how salad bars can assist schools with meeting new nutrition standards for school lunch that require serving a greater amount and variety of fruit and vegetables.  
Standing in front of a salad bar, Hilary and Lori detailed the success of the Midwest campaign and how more schools can apply. Hilary currently serves as one of United's Indiana co-chairs, helping get more companies, foundations and allied organizations engaged in the campaign.  "Lori is a frequent guest on the Indy Style morning show, and we were thrilled to have her talk-up salad bars to the show's viewers," said Andrew Marshall, United Fresh program manager for Let's Move Salad Bars to Schools." 
Visit the WISH-TV website to see their segment.

In June at United Fresh 2014 in Chicago, United announced the donation of salad bars to 200 Midwest schools, benefitting more 100,000 students across six Midwest states: Indiana, Illinois, Michigan, Minnesota, Ohio and Wisconsin. United's Midwest campaign is a multiyear effort  to support the United Fresh 2015 and 2016 conventions in Chicago. Nationally, Let's Move Salad Bars to Schools has donated salad bars to more than 3,400 schools across the county. For more information about supporting salad bars for schools in the Midwest or in your community visit the United Fresh website, or contact Andrew Marshall, (202) 303-3407,


Tomorrow is Last Day to Sign-up for United Fresh Foundation Tip Murphy Legacy Golf Tournament

Don't miss the inaugural United Fresh Foundation Tip Murphy Legacy Golf Tournament, taking place Monday September 29, 2014 at the Oasis Golf Club in Loveland, OH.

The deadline to register is Friday August 29. Registration is $350 per person or $1,400 per foursome. Tournament fees includes lunch, 18 holes with cart, awards reception and contest holes including closest-to-the-pin and longest drive.

Participation in this fundraising event supports the United Fresh Foundation's programs to increase children's access to fresh fruits and vegetables, a critical step in combating childhood obesity and launching a lifetime of healthy choices!  The Tournament will provide an opportunity to network with retail and industry colleagues while supporting a great cause that benefits the next generation of produce consumers.

To register or for more information, visit the United Fresh website or contact Andrew Marshall at 202-303-3407.


New Member Welcome

Each week, United Fresh welcomes its newest partner in building a stronger produce industry.

  • Blanco Creek Farms, San Antonio, TX

United Fresh thanks all current members for their dedication to the association and the produce industry. Please let us know whenever we can be of service to you. For more details about the benefits of membership, please contact Miriam Wolk at 202-303-3410.


Upcoming United Fresh Events

Join us for events designed to grow your business:

The Washington Conference 2014
Sep 8-10, Hyatt Regency Washington on Capitol Hill, Washington, DC

Produce Inspection Training Program
Sep 22-26, USDA SCI Training & Development Center, Fredericksburg, VA

United Fresh Foundation Tip Murphy Legacy Golf Tournament
Sep 29, Oasis Golf Club, Loveland, OH